Ads Monetization has proven to be the very best way to make money from your Website, today we review two of the very biggest in the game – Media.net vs Google AdSense.
When talk about these two ad networks, AdSense was founded in 2009 by Google while Media.net was founded by an Indian named Divyank Turakhia.
Media.net was sold in what is regarded as the 3rd largest acquisition in the ad tech industry (rumored to be $900 Million).
Enough of the History, let’s now compare both Ad Networks now.
Media.net vs AdSense
Publisher and Site Approvals
For Google AdSense, it’s quite easy to get approved, so long as you do not apply with a new domain – I don’t know why that was put into place.
I ran a test to prove it. I wrote 13 articles on a 2 year old domain and 70 articles on a 2 month old domain. The 2 year old domain got approved in less than 24 hours while the domain with 70 articles was not.
So, If you’re writing content on your site and you’re sure that the content is original, just keep re-applying and you’ll certainly get the approval.
That leads me to Media.net, these guys are very selective on the sites they accept into their platform, this is because they have high quality advertisers who don’t even pay much.
Even though my site was approved for AdSense, Ezoic and other relevant ad networks, it never got approved by Media.net, and my site wasn’t in violation of any of their publisher policies.
If you apply the first time and you’re not approved, you should just explore other options.
Ad Formats
Media.net basically gives you access to 4 Ad Formats and they include:
- Search Ads
- Display Ads
- Video Ads
- Native Ads.
The Search Ads format is mostly bid by the Yahoo! Bing Search Engine and they pay a lot for it, so if you get good amounts of traffic and people click through, you’ll earn a bunch.
Display Ads doesn’t need any explanation, they’re basically the traditional banner ads. Native Ads are content recommendations based on what the Artie on page is about.
Once your domain is approved to display AdSense ads, you get access to these ad Formats:
- Display Ads
- Multiplex Ads
- Search Ads
- Text Ads
- Video Ads
I’ve written enough on AdSense Ad Formats on articles on this website, so let’s just leave it at that.
Can I use Media.net with AdSense?
You can use Media.net with AdSense, but I don’t recommend it because it will affect user experience on your site (a lot of ads), you should test both and know which one earns you more money per 1000 pageviews, then focus on that.
Which One Pays More in 2022?
With Media.net you’ll be earning an average of $5 per 1000 views, so of you get 20,000 pageviews a month, you’ll be making $100 every single month.
You should note that media.net offers cookie-less advertising and that is why AdSense pays better than they do.
AdSense uses cookies and trackers to track what you’re searching for, watching and interacting with, so that they can display relevant advertisements that’ll suit you.
AdSense is a CPC Ad Network, you’ll get paid once your audience click through to the advertiser’s landing page.
Most times AdSense CPC reaches $10, this means that if you get 5000 pageviews a month and your audience clicked on ads 1000 times, you’ll be paid $10,000.
Do note that this generally depends on the niche that you’re in and the country which your audience visit from.
Is Media.net better than AdSense?
After testing more than 50 websites in different niches, Media.net is definitely not better than Google AdSense, AdSense will pay you more and has higher CPC due to a large pool of advertisers and cookie tracking.
Payment Methods and Threshold
Media.net will pay you via Wire Transfer of PayPal once you reach the $100 threshold, AdSense requires the same threshold but doesn’t pay through PayPal.
Conclusion
I hope you enjoyed this comparison of Media.net and Google AdSense, they are both great Ad Networks, and you should pick one you feel would be better for you.
If you’re having a hard time choosing an ad network for your site, why don’t you checkout my article on the 30 Best Ad Networks for Publishers and then make your choice.
If you have any questions on Media.net or AdSense, feel free to ask in the comments section below.
