Do you want to learn the simple way to wrap Google AdSense Ads with Ezoic? If yes, then you shouldn’t skip any information in this article.
Ezoic has become a very popular platform over the last couple of years and I believe it’s because of the other features they offer besides Monetization which include; Leap, Humix, CDN, Big Data Analytics, etc.
According to Ezoic the first and most important step towards setting up ad testing is all your existing ad codes inside the code generated by Ezoic and that includes AdSense Ad Codes.
Doing This is going to convert your existing AdSense Ads into Ezoic placeholders when your Website’s visitors land on an Ezoic Optimized version of your website.
Why do you need to Wrap AdSense Ads?
The main reason why you need to wrap AdSense Ads is for Ezoic to Include them in testing.
If you have unwrapped AdSense Ads on your website, Ezoic’s AI will not be able to track the performance of your AdSense ads which it needs to do to systematically increase your Site’s overall revenue.
Furthermore, from the Settings tab in your Ezoic account, you can set the percentage of views you want to pass through the platform, if you choose 90%, it means that 10% of your visitors will see the original version of your site which isn’t optimized or monetized by Ezoic.
If you don’t wrap your AdSense Ads, they’ll show up together with Ezoic Ads for 90% of your Site’s visitors, there will just be excessive ads on the page which violates Google’s Policy.
Publishers who wrap their AdSense Ads with Ezoic are seeing up to a 43% Increase in ad Revenue.
How do I Wrap AdSense Ads with Ezoic?
If you want to wrap your existing Google AdSense Ads with Ezoic, here are the steps that you need to take:
- Login to your Ezoic Dashboard
- Click on the Monetization Tab from the Main Menu.
- Click on ‘New Placeholder’.
- Configure the Placeholder (Choose pages where the Ad will appear as well as size variations).
- Add the AdSense Ad Code to the New Placeholder you created and then add the HTML to your site.
Let’s take for example you created an Ezoic Placeholder in the format:
<!-- Ezoic - above definition - under_third_paragraph -->
<div id="ezoic-pub-ad-placeholder-359">
<!-- optional: your normal ad code can go here -->
</div>
<!-- End Ezoic - above definition - under_third_paragraph -->
And also that the AdSense Ad looks like this:
<script async="" src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
<!-- banner-ad-code -->
<ins class="adsbygoogle" style="display:inline-block;width:470px;height:80px" data-ad-client="ca-pub-123456789107182" data-ad-slot="5745848975"></ins>
<script>(adsbygoogle = window.adsbygoogle || []).push({});
</script>
Then you should simply replace the line <!– optional: your normal ad code can go here –> In the Ezoic Placeholder code with the Existing AdSense Ad Code.
Using the Example Codes given above, the final ad code will now look like this:
<!-- Ezoic - above definition - under_third_paragraph -->
<div id="ezoic-pub-ad-placeholder-359">
<script async="" src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
<!-- banner-ad-code -->
<ins class="adsbygoogle" style="display:inline-block;width:470px;height:80px" data-ad-client="ca-pub-123456789107182" data-ad-slot="5745848975"></ins>
<script>
(adsbygoogle = window.adsbygoogle || []).push({});
</script>
</div>
<!-- End Ezoic - above definition - under_third_paragraph -->
With That, you have successfully wrapped your Google AdSense Ad Code with Ezoic and you’ll start enjoying the benefits in 42 – 180 days depending on the number of visitors your site gets.
Final Thoughts
Wrapping your Ad Codes with Ezoic (not only AdSense Ad Codes) will help Ezoic’s AI have more control over the Ezoic version of your site and this will significantly increase your revenue.
Got a Second to Explore More Ezoic-related content? Don’t worry, I have a couple you’d be interested in:
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