In this article, We’ll compare two ad networks which aren’t new to publishers, Ezoic vs Adsterra, their ad formats, payment methods etc.
If you’ve been a reader on ebukaval.com, and my ad networks category, you’ll notice that I talk about Ezoic and Adsterra a lot and I also compare other ad networks too.
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In this article, we’ll be comparing Ezoic and Adsterra, in reference to these:
- Publisher Approval Process
- Ad Formats
- CPM rates
- Payment Methods
- Support
Publisher Approval Process
Ezoic vs Adsterra
To become an Adsterra publisher is relatively easy, all you have to do is head over to their publisher signup page, then fill out your details – and confirm your Email.
After that, you should enter the domain name of the site you want to monetize with Adsterra, it’ll be approved in like 10 minutes time, and you can start generating and customizing ad codes.
When it comes to Ezoic, you also head over to their publisher signup page and enter your Email, you’ll be required to enter your domain name during signup, and you’ll also confirm your Email.
Once the signup process is complete, you now have to take a series of steps to enable monetization for your Website, the steps include: Integrating your site either via cloudflare, WordPress or Nameservers, creating and adding placeholders, etc.
The two hardest steps of all is for Google Ad Manager to verify your domain and also Ezoic representatives.
Unlike Adsterra, Ezoic and Ad Manager look into your content and lots of other factors, if you want to know more on Ezoic Site Approval, CLICK HERE.
Generally, Adsterra Publisher signup process is less tedious compared to the Ezoic Sign Up process.
See Also: Ezoic vs AdSense – Full Comparison
Ad Formats
Ezoic vs Adsterra
Adsterra offers the ad formats; popunder, push notifications, social bar, native ads, video ads and banner ads,
Note that Adsterra ad formats excluding the native and banner ads will largely affect User Experience on your website, they may lead to loss of potential customers and high bounce rate.
Ezoic Ad Formats are simply Display Banner ads and Native Ads, ads may be scattered over your website in the first 12 weeks, this is to help their AI uncover ad formats and placements that make you the most money.
CPM Rates
Ezoic vs Adsterra
Adsterra CPM rates differ greatly depending on the advertiser’s budget and advert focus, if an advertiser setup a cost per click campaign, if the ad appears on your website and none of your 1000 visitors clicked, you’ll earn $0.
However, Adsterra will pay you more if your traffic is from tier 1 countries and so will every ad network even Ezoic.
Ezoic operates on an ePMV payment model and this represents how much you’ll earn for 1000 visitors and not pageviews. New Ezoic publishers normally see ePMV rates from $5 – $12 and it increases with time.
Payment Methods
Ezoic vs Adsterra
If you’re an Ezoic Publisher, you only need to earn over $20 to receive payments and they’ll pay you every month via PayPal, Bank Transfer, and Cheque.
Adsterra’s minimum threshold to get paid is $100 if you want to receive payment via PayPal, Wire Transfer or Paxum. If you Choose Webmoney, then your minimum threshold will be reduced to $5.
Support
Ezoic vs Adsterra
When it comes to support, both ad networks are very much active but the Ezoic Team will go far and beyond to make sure you’re satisfied.
Adsterra Support team is also great and their response rate is second to none but I just love how Ezoic Support attends to publishers.
FAQs
Ezoic or Adsterra?
Definitely Ezoic, they are simply the best choice for you if you wish to make a lot of revenue from your blog.
In the Case that your site may have been banned by AdSense in the past, or isn’t approved to run Ezoic ads, Adsterra might then be an option for you.
Why is Ezoic Better than Adsterra?
Ezoic is better because it’ll make you more money, they use their AI to scan your content and take note of your visitor’s favorite ad placements so that they can display the right ads at the right time.
Can I combine Ezoic and Adsterra on my Website?
Yes, you can combine both Ezoic and Adsterra ads on your website though it isn’t ideal and is not guaranteed to make you more money.
I simply don’t recommend it, if you’re approved to run Ezoic Ads on your website, forget about Adsterra and focus on increasing your ePMVs.
Conclusion on Ezoic vs Adsterra
This article on Ezoic vs Adsterra was written and edited without any sponsorship from either parties, this is simply my honest review on both Ad Networks.
If you have any questions, complaints or suggestions, feel free to use the comments section below.
